Commentary

Company Breaks Narrative by Refusing to Pull Ads from Ingraham's Show

Fox News host Laura Ingraham has lost a number of advertisers as part of a boycott organized by Parkland, Florida, school shooting survivor and gun control activist David Hogg.

But one advertiser announced Monday he has no plans to take his ads off Ingraham’s program.

Mike Lindell, CEO and founder of MyPillow, used his Twitter account to announce his ads are staying on Ingraham’s show.

The calls for an advertiser boycott began last week when Ingraham posted a rather innocuous tweet saying Hogg had “whined” about not being accepted to four colleges he had applied to.

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Hogg viewed that as an attack and followed up with a tweet of his own listing the advertisers on Ingraham’s program and suggesting his followers pressure them to remove their ads from the program.

According to Time Magazine, as of Friday afternoon, companies who have pulled ads from Ingraham’s show include Atlantis Bahamas, Expedia, Hulu, Jenny Craig, Johnson & Johnson, Liberty Mutual, Nestle, Nutrish, Stitch Fix, TripAdvisor, and Wayfair.

Lindell, a Christian and a conservative, isn’t following course, however. And his decision earned praise from a number of people on Twitter.

Do you support companies based on what programs they advertise on?

Naturally, there were others who responded to Lindell’s tweet by announcing they would pressure retailers such as Walmart and Kroger to stop selling My Pillow products.

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Ingraham apologized for her comment, saying Hogg and any other student should be proud of a 4.2 grade point average. She has been off the air this week for vacation.

Hogg, however, said he refused to accept Ingraham’s apology, saying on CNN, “a bully is a bully, and it’s important that you stand up to them.”

Meanwhile, in a statement released Monday, Fox News co-president Jack Abernethy defended Ingraham and said the network would not be intimidated by the boycotts.

“We cannot and will not allow voices to be censored by agenda-driven intimidation efforts,” Abernathy said. “We look forward to having Laura Ingraham back hosting her program next Monday when she returns from spring vacation with her children.”

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Scott Kelnhofer is a writer for The Western Journal and Conservative Tribune. A native of Milwaukee, he currently resides in Phoenix.
Scott Kelnhofer is a writer for The Western Journal and Conservative Tribune. He has more than 20 years of experience in print and broadcast journalism. A native of Milwaukee, he has resided in Phoenix since 2012.
Location
Phoenix, Arizona
Languages Spoken
English
Topics of Expertise
Media, Sports, Business Trends




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