Massive Ad Buy Touts Trump's Economy, Skewers Biden's Record in Battleground States


President Donald Trump’s reelection campaign says it is ramping up advertising spending in battleground states, a move that comes as Democrat Joe Biden has outspent him in recent weeks.

The Trump campaign announced the “eight-figure” ad buy on Tuesday, but declined to say specifically how much will be spent in states that include North Carolina, Florida, Georgia, Michigan, Minnesota, Wisconsin, Arizona and Pennsylvania.

The campaign also said it intends to run ads targeting congressional districts in Maine and Nebraska.

“This week’s advertising continues our strategic plan to follow the dates on the calendar, the states that are voting early, the data that always guides our decision-making and our pathway,” Trump campaign manager Bill Stepien said in a statement.

Even as the campaign announced the ad buy, it continued to be outspent by Biden.

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The campaign has also cancelled some of its airtime at the last minute, including a series of ads that were supposed to run last week in Arizona, New Hampshire and Pennsylvania. The Trump campaign said the moves were part of a broader shift in advertising spending.

Meanwhile, in Trump’s adopted home state of Florida, billionaire former New York Mayor Michael Bloomberg announced last weekend that he would spend at least $100 million of his own money to defeat Trump there.

That’s likely to put Trump at a disadvantage unless he ups the $32.6 million in ad time he’s reserved in the state.

The advertisements Trump is running against Biden use the voices of everyday people to attack the former vice president.

“Joe Biden could never handle the economy after COVID. There’s no way. It would be a disaster,” says a woman who is identified as a small business owner in one battleground state ad.

“Joe Biden has done absolutely nothing for America in 47 years.”

Another portrays Biden as soft on China and supportive of “bad trade deals.”

The ads “focus on the economy, which will be the defining issue of the race, and contrasts President Trump’s strong economic record with Joe Biden’s 47 years of failure,” the Trump campaign said in a statement.

“The ads airing on local television beginning Tuesday feature real people whose lives have been positively impacted by President Trump’s policies.”

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