Comcast to sell streaming-TV bundle for internet customers

Combined Shape

NEW YORK (AP) — Comcast is launching an aggregated bundle of existing streaming-TV apps for $5 a month to appeal to cord-cutters.

The new service, “Flex,” available March 26, brings together apps that customers already pay for, like Netflix, Amazon’s video or HBO, and free services like YouTube, Pluto and Tubi, and lets users search for TV shows and movies across the different services.

Something that might make Comcast’s offer a hard sell? All these apps are already available on a TV through a Roku, which costs $30, and several other gadgets and platforms. Comcast hopes customers will pay for its version, which comes with a 4K HDR box and a voice remote, and will become tailored to users’ preferences like Netflix is. It’s trying to make it easier for users to find TV and movies they want to watch as the number of video app subscriptions and free services grows. Flex is only available for Comcast internet users.

The cable giant has been trying to reposition itself as a “connectivity” provider of broadband as more people dump traditional $100 cable bundles.

Some video services that compete with Comcast won’t be available on Flex, like the internet versions of cable, such as YouTube TV or DirecTV Now. Comcast doesn’t offer those with Flex because it hopes that users interested in live TV will upgrade to a Comcast bundle instead. That function isn’t available yet at Flex’s launch.

The Western Journal has not reviewed this Associated Press story prior to publication. Therefore, it may contain editorial bias or may in some other way not meet our normal editorial standards. It is provided to our readers as a service from The Western Journal.

Truth and Accuracy

Submit a Correction →






We are committed to truth and accuracy in all of our journalism. Read our editorial standards.

Tags:
The Associated Press is an independent, not-for-profit news cooperative headquartered in New York City. Their teams in over 100 countries tell the world’s stories, from breaking news to investigative reporting. They provide content and services to help engage audiences worldwide, working with companies of all types, from broadcasters to brands.
The Associated Press was the first private sector organization in the U.S. to operate on a national scale. Over the past 170 years, they have been first to inform the world of many of history's most important moments, from the assassination of Abraham Lincoln and the bombing of Pearl Harbor to the fall of the Shah of Iran and the death of Pope John Paul.

Today, they operate in 263 locations in more than 100 countries relaying breaking news, covering war and conflict and producing enterprise reports that tell the world's stories.
Location
New York City




Conversation