Of the three major cable news networks, Fox News Channel obviously leans to the right but provides fairly balanced coverage of the news of the day. MSNBC, meanwhile, openly presents itself as left-leaning and provides equally left-leaning news coverage to their liberal viewers.
CNN, however, has attempted to portray itself as unbiased and centrist as a media organization, but its news coverage quite obviously skews toward the left. It appears a significant number of viewers have taken notice and are no longer watching based on recent ratings numbers, according to Breitbart.
In fact, the highest-rated primetime program on CNN fell short of the lowest-rated primetime program on FNC, and even lost to a handful of Fox’s afternoon and morning programs.
Those dismal numbers for CNN were revealed in Adweek‘s report of the ratings by Nielsen Media Research for the month of April, numbers that have Fox and MSNBC cheering while CNN looks on from afar.
The best-rated weeknight show for CNN — “Anderson Cooper 360” — placed a distant 24th on the list of most-watched cable news programs. Meanwhile, the lowest-rated Fox News program in the evenings was “Fox News at Night with Shannon Bream,” which came in at 13th on the list.
Much to the dismay of liberals, Fox’s Sean Hannity came in at No. 1 in both total viewers and among the coveted advertising demographic of adults aged 25-54.
Hannity was followed by MSNBC’s Rachel Maddow in both categories, and the top five in total viewers was rounded out by Fox’s Tucker Carlson and Laura Ingraham, and MSNBC’s Lawrence O’Donnell. Carlson and Ingraham swapped spots in the top five among the key demo.
Spots six through 10 for total viewers were filled respectively by Fox’s “Special Report with Bret Baier,” “The Five,” “The Story with Martha MacCallum,” MSNBC’s “All In with Chris Hayes” and “Hardball with Chris Matthews.”
Hilariously, morning programs for Fox like “America’s Newsroom” (12th), “Fox and Friends” (14th), “Outnumbered” (16th) and “Happening Now” (18th) all beat CNN’s top-rated show.
Even mid-afternoon Fox programming like “Your World with Neil Cavuto” (17th), “Shepard Smith Reporting” (20th), “Outnumbered Overtime” (22nd) and “Daily Briefing with Dana Perino” (23rd) ranked higher in total viewers than Cooper’s program on CNN.
Following Cooper for the most-watched CNN programs at all times of the day within the top 40 were “Erin Burnett Out Front” (27th) and “CNN Tonight” (28th), along with “The Lead with Jake Tapper” (32nd), “Situation Room” (33rd), “CNN Newsroom” (37), “Wolf” (38th), “Inside Politics” (39th) and “At This Hour” (40).
The only Fox News Channel program that CNN beat in terms of total viewers was “Fox and Friends First,” which ranked 42nd on the list — and airs at 4 a.m. Eastern!
The only saving grace among this horrible news for CNN is that they did slightly better among the key 25-54 demo than among total viewers, as Cooper’s show ranked 12th, though he still lost out to Bream’s program — which airs late at 11 p.m. Eastern — which came in at 11th on the list among the demo coveted by advertisers.
In Nielsen’s tally of viewership of all cable networks, not just cable news channels, Fox still emerged as the most-watched cable channel both in primetime and the daytime.
Turner Network Television, which has been airing NBA playoff games since mid April, came in second for total primetime viewers, followed closely by MSNBC in third place. CNN ranked eighth in total primetime viewers for the month, losing out to cable networks such as TBS, HGTV, ESPN and the USA Network.
So perhaps this should be a lesson to any network that purports to be unbiased in its coverage, but is blatantly left-leaning and caters exclusively to liberal Trump-haters with its news coverage. It quickly becomes irrelevant and loses out “bigly” to its competition.
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