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Report: Conservative Publishers Lost 1.5 Billion Facebook Pageviews Since Trump Won

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Facebook has never been particularly conservative-friendly. However, as the late evening of Nov. 8, 2016 turned into the early morning of Nov. 9 and it became clear Newsweek wouldn’t be using that “Madame President” cover after all, things took a definite turn for the worse.

How bad has it gotten? Well, two heads of conservative publishers — including our own Floyd Brown — say they’ve lost 1.5 billion Facebook pageviews since Trump won.

And no, I didn’t accidentally hit the “b” instead of the “m.”

Those numbers come from The Gateway Pundit, who recently spoke to Brown and another top publisher in the right-wing opinion sphere.

“Floyd Brown is a conservative author, speaker and media commentator. In 2008 Floyd launched Western Journal which quickly became one of the top conservative websites in America,” they write.

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“By 2016 Floyd’s organization of Western Journal and other conservative websites under his umbrella had more than a billion page views. Since 2016 Floyd’s organization lost 75% of its Facebook traffic.”

“Likewise, we spoke with Jared Vallorani from Klicked Media. Jared traveled to Washington DC with The Gateway Pundit and website owners at 100%FedUp in June to discuss Facebook targeting against conservative publishers with Republican lawmakers,” they report.

“Jared told The Gateway Pundit his organization Klicked Media, which hosts over 60 conservative websites, lost 400 million page views from Facebook in the last six months if you compare the traffic to a year ago.

“Jared said, ‘We lost 70% to 80% of our traffic if you compare January to May 2017 vs Jan to May 2018.’

Do you think Facebook wants to destroy conservative opinion?

“If you combine the total number of pageviews lost by just these two conservative online publishers you are looking at a loss of over 1.5 billion pageviews from Facebook in one year.”

And keep in mind, that’s just two publishers. That means pageviews are down way more than 1.5 billion on the conservative side of the coin.

The Gateway Pundit called this a “bloodbath.”

All we’ll say is that we tracked the situation using our own data and found that liberal outlets hadn’t faced the same sort of drops. That means that there was almost certainly a political element to this.

That might have been on the mind of President Trump when he said, a few weeks ago, that “too many voices are being destroyed” by social media and compared it to “Fake News.”

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“Let everybody participate, good & bad, and we will all just have to figure it out!” Trump said.

That’s apparently not going to happen anytime soon.

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C. Douglas Golden is a writer who splits his time between the United States and Southeast Asia. Specializing in political commentary and world affairs, he's written for Conservative Tribune and The Western Journal since 2014.
C. Douglas Golden is a writer who splits his time between the United States and Southeast Asia. Specializing in political commentary and world affairs, he's written for Conservative Tribune and The Western Journal since 2014. Aside from politics, he enjoys spending time with his wife, literature (especially British comic novels and modern Japanese lit), indie rock, coffee, Formula One and football (of both American and world varieties).
Birthplace
Morristown, New Jersey
Education
Catholic University of America
Languages Spoken
English, Spanish
Topics of Expertise
American Politics, World Politics, Culture




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