Lonzo Ball's New Tattoo Could Mean the End for Big Baller Brand


If you need further evidence that Los Angeles Lakers guard Lonzo Ball is done with the Big Baller Brand sneaker line, just look at his right arm.

According to TMZ Sports, Ball had the tattoo of the Big Baller Brand logo on his arm covered up.

The Lakers guard went to tattoo artist Herchell L. Carrasco to have a pair of dice inked over the BBB design, the report said.

Carrasco posted before and after photos on Instagram.

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The move comes after Ball, the majority owner of the Big Baller Brand, fired business partner Alan Foster for allegedly swindling $1.5 million from the struggling company.

Is the Big Baller Brand finished?

Ball told ESPN that Foster, who owns 16.3 percent of Big Baller Brand, “used his access to my business and personal finances to enrich himself. As a result, I have decided to sever all ties with Alan, effective immediately.”

ESPN’s Ramona Shelburne tweeted that the company may be going under.

Recent social media posts fuel speculation that Ball is done with the brand his outspoken father, LaVar Ball, ran and promoted.

Lonzo Ball posted a photo of himself on Instagram with his jersey in the rafters at the Staples Center and the caption: “it’s only a crazy dream until you do it.”

The Nike logo can be seen on his jersey, and he wrote under the photo, “Moving on to bigger and better. #MyOwnMan.”

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His brother LaMelo commented, “Love u brotha … thanks for getting us out.”

Also, TMZ Sports said Ball’s manager, Darren Moore, posted a video of him throwing a pair of BBB sneakers in the trash with the hashtag “#dumpurmerch.”

It seems like the end is near for the Big Baller Brand.

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Dave is a lifelong sports fan who has been writing for The Wildcard since 2017. He has been a writer for more than 20 years for a variety of publications.
Dave has been writing about sports for The Wildcard since 2017. He's been a reporter and editor for over 20 years, covering everything from sports to financial news. In addition to writing for The Wildcard, Dave has covered mutual funds for Pensions and Investments, meetings and conventions, money market funds, personal finance, associations, and he currently covers financial regulations and the energy sector for Macallan Communications. He has won awards for both news and sports reporting.
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