Share
Commentary

Leftist Freakout Fails: 'Baby, It's Cold Outside' Sales Surge Despite Outrage

Share

We have long since established that leftist boycotts often fail, and in spectacular fashion no less.

The war against “Baby, It’s Cold Outside” is no different.

Leftists often treat Christmas as a massive target for their nonsensical outrage. For crying out loud, they’ve put the beloved children’s Christmas classic “Rudolph the Red-Nosed Reindeer” in their cross-hairs this year.

Given that expected absurdity, it wasn’t all that surprising when leftists began targeting the classic Christmas song, which has been a hit for Ella Fitzgerald and Louis Jordan, Dean Martin, Idina Menzel and many others.

In particular, they were outraged over the song’s supposed promotion of “rape culture,” given that the man in “Baby, It’s Cold Outside” seems to be trying to persuade the woman in the song to stay the night.

Trending:
Watch: Tucker Carlson Says Election '100% Stolen' from Trump, Breaks Down How it Happened

Sure, it’s a tad risque, but it’s positively tame compared with some of the music the left embraces that’s currently blaring over the radio.

And it’s certainly better than any attempts from the left to rewrite the song to fit their agenda.

But as previously mentioned, leftists have a really bad track record of boycotts and bans.


“Baby, It’s Cold Outside” is no different from Chick-fil-A, In-N-Out and “American Sniper,” at least according to Billboard.

It notes that the controversy surrounding the Christmas song’s lyrics has seemingly created a surge in demand across several different metrics.

Three different versions of the song — written by Frank Loesser in 1944 — exploded in sales. Martin’s 1959 version jumped by a whopping 257 percent, Menzel’s 2014 iteration that featured Michael Buble jumped 165 percent, and the version by Zooey Deschanel from the 2003 movie “Elf” jumped 130 percent.

And lest you think that is simply the byproduct of a Christmas seasonal bump, Billboard notes that the standard seasonal increase slots in at 34 percent.

Online streaming metrics also showed impressive growth. Martin’s version increased by 54 percent. Menzel’s rendition shot up by 54 percent as well. And a cover of the song performed by Brett Eldredge and featuring Meghan Trainor saw a modest 36 percent bump. The standard seasonal increase for streaming music is 32 percent.

The only metric in which the song saw any sort of decrease was standard radio play, which is where the controversy erupted in the first place. Radio play saw a 700,000 listener decrease, even though many radio stations were more than happy to keep playing the classic.

Related:
The Numbers Are In: We Finally Know How Much Damage Bud Light Boycott Did to Anheuser-Busch and It's Brutal
Do you like "Baby, It's Cold Outside"?

“We love it here. I have not had any listener complaints,” Emily Boldon, program director of WWLI-FM in Providence, Rhode Island, told Billboard. Her station played multiple versions of the song last week, led by Menzel and Buble’s.

“Last year, (morning hosts) Heather (Gersten) and Steve (Donovan) did a show dedicated to listeners’ thoughts on the song and, overwhelmingly, our audience agreed that it is a delightful holiday favorite,” she said. “I haven’t looked back since.”

Gersten, also the station’s assistant program director, told Billboard, “The topic has not come up again this year, and we have not received any complaints about playing the song. If anything, we’ve heard from listeners who are glad we’re still playing it.”

Leftism got yet another one wrong, and I couldn’t be happier with the results.

Truth and Accuracy

Submit a Correction →



We are committed to truth and accuracy in all of our journalism. Read our editorial standards.

Tags:
, , , ,
Share
Bryan Chai has written news and sports for The Western Journal for more than five years and has produced more than 1,300 stories. He specializes in the NBA and NFL as well as politics.
Bryan Chai has written news and sports for The Western Journal for more than five years and has produced more than 1,300 stories. He specializes in the NBA and NFL as well as politics. He graduated with a BA in Creative Writing from the University of Arizona. He is an avid fan of sports, video games, politics and debate.
Birthplace
Hawaii
Education
Class of 2010 University of Arizona. BEAR DOWN.
Location
Phoenix, Arizona
Languages Spoken
English, Korean
Topics of Expertise
Sports, Entertainment, Science/Tech




Conversation