'Unplanned's' Twitter Followers Surge by Over 300K After Account Ban Lifted


The number of Twitter followers for the pro-life movie “Unplanned” has exploded to over 320,000 after a temporary ban on the account, put in place during the film’s opening weekend, was lifted.

On Monday, the followers on “Unplanned’s” Twitter account, started last August, surpassed Planned Parenthood’s, which has been active since 2011.

The Pure Flix-released “Unplanned” tells the story of Abby Johnson, a former Planned Parenthood clinic director who has become an influential pro-life advocate.

Despite the film facing multiple marketing obstacles — including most cable networks refusing to run ads, its unanticipated R-rating, and the temporary Twitter ban — the movie came in No. 5 at box office, taking in more than double what was expected in ticket sales during its opening weekend.

On Saturday, Twitter banned “Unplanned’s” account for a two-to-three-hour period, citing a rules violation from a related user.

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Twitter quickly reversed course following a torrent of tweets demanding an explanation for the ban.

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Joe Knopp, one of the film’s producers, told The Western Journal in a phone interview on Monday that they still do not know why Twitter banned their account.

Further, when it was re-established, they lost the majority of their followers and when users tried to follow, Twitter would not add them to the account, Knopp said. The movie lost 50,000 new followers this way according to a tweet from “Unplanned.”

The film’s lead actress, Ashley Bratcher, told Fox News she found it ironic she couldn’t even follow her own movie. “It keeps kicking me off,” she said.

The pro-life actress Patricia Heaton, who supports “Unplanned,” was having the same problem and said others were too.

The movie’s Twitter account ultimately thanked “the people who maliciously and falsely reported Unplanned Movie to @Twitter,” because it turned out to be a blessing in disguise, as the number of followers skyrocketed from approximately 7,000 before the ban to over 322,000 late Tuesday morning.

Knopp said it “felt pretty special” when “Unplanned’s” Twitter account surpassed Planned Parenthood’s on Monday, as well.

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Johnson touted the achievement in a Twitter post:

Knopp sees all the obstacles the movie has faced as an example of what some meant for evil, God is using for good.

“It’s to the point where my team, you know the people who made this movie, the people who are marketing it, (it’s been) a daily journey of doing what we can and, really, the results are up to God, and He is showing up in a way that we couldn’t have dreamed about.”

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Randy DeSoto has written more than 3,000 articles for The Western Journal since he joined the company in 2015. He is a graduate of West Point and Regent University School of Law. He is the author of the book "We Hold These Truths" and screenwriter of the political documentary "I Want Your Money."
Randy DeSoto is the senior staff writer for The Western Journal. He wrote and was the assistant producer of the documentary film "I Want Your Money" about the perils of Big Government, comparing the presidencies of Ronald Reagan and Barack Obama. Randy is the author of the book "We Hold These Truths," which addresses how leaders have appealed to beliefs found in the Declaration of Independence at defining moments in our nation's history. He has been published in several political sites and newspapers.

Randy graduated from the United States Military Academy at West Point with a BS in political science and Regent University School of Law with a juris doctorate.
Harrisburg, Pennsylvania
Graduated dean's list from West Point
United States Military Academy at West Point, Regent University School of Law
Books Written
We Hold These Truths
Professional Memberships
Virginia and Pennsylvania state bars
Phoenix, Arizona
Languages Spoken
Topics of Expertise
Politics, Entertainment, Faith