Company Behind Popular Snack Brand Announces Big Change Due to Inflation
The company behind popular snacks like Oreos announced Tuesday that it would increase its prices to combat the rising cost of inflation.
Mondelez International, the company behind Oreo cookies, Ritz crackers and Sour Patch Kids, is expected to raise prices by up to 7 percent in the U.S. through 2022 to offset the high costs for ingredients, transportation, increasing wages and growing demand, The Wall Street Journal reported.
“We’ve been increasing prices, and we plan to increase prices more than we’ve done at least in the time that I’m here and probably for quite a while as a company,” Mondelez chief executive Dirk Van de Put told the WSJ.
Van de Put told CNBC he expects cost inflation to increase 6 percent in 2022, citing higher commodity prices and ongoing transportation shortages.
He highlighted the difficulty in keeping stores stocked, saying inventory is “nowhere near where we would like it to be.”
The issues impacting the company have been felt globally, but the impact on the U.S. has been especially strong, Van de Put told CNBC.
The company expects price increases in Brazil, Mexico, Russia and Southeast Asia.
Demand for Mondelez’s snacks has remained strong as consumers have spent less eating out at restaurants, Van de Put said.
“The average consumer around the world spends 15% more time at home than before,” he said.
“It happens that these categories, biscuits and chocolate, are also something that is more consumed at home.”
Food prices have surged recently as companies combat increasing costs, labor shortages and supply chain problems, the WSJ reported.
Major food companies like Kraft Heinz, Conagra Brands, General Mills and Nestle have all announced price increases to offset the costs of materials, transportation, supply chain issues and increasing wages.
Mondelez International did not immediately respond to the Daily Caller News Foundation’s request for comment.
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A version of this article appeared on the Daily Caller News Foundation website.
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